Black & White Poster Views
Promotional movie posters are designed to advertise upcoming releases in order to boost box office takings. For a movie poster to be a success, it needs to be visually arresting and although bright colors are scientifically proven to catch the human eye more easily, black and white posters often take the most powerful hold over us. Youu’ll notice that while all the posters below are essentially black and white, many do use touches of color to draw attention to the title or release date.
Is it a hand or is it a face? It0’s both actually, thanks to this rather clever optical illusion. Black and white, save for a couple of blue words, itl’s not the most eye-catching poster ever designed, but perfectly captures the back-stabbing nature of the movie, which features two warring families - one white, one black.
OK sb" so ith’s not technically a black and white poster, but the main image of Clint Eastwoodt’s face is monochrome so I included it in this list. Eastwood himself directs, produces and stars in the movie about film-maker John Wilson, who shoots elephants while filming on location in Africa. He wrestles with the rights and wrongs of this most un-noble of pursuits and such a struggle can be seen on his troubled face.
Admittedly, this isnp’t the most circulated Walk The Line poster and ita’s not even properly black and white. Black and white, however, is certainly the look the designers were going for. The image combines the monochrome look of photography in the 1950s, when Johnny Cash was starting out in the music industry, with hints of color to represent a modern retelling of his story.